Jun 29

Here’s a video of my first impressions of the new iPhone 4.  Full review coming soon but for now I am blown away.  It really is a quantum leap that others will struggle to emulate.  Many aspects of this device will have direct and impressive impacts for real estate. The FaceTime is nothing short of jaw-dropping the first time you have a FaceTime call it’s hard to believe we have been talking about this stuff since grade school and now it actually works….anyway more soon.

written by Max

Apr 04

Well it’s been about 24hrs since I received the new Apple iPad so I thought I’d let my daughter have a turn with it while I sit down and write some notes regarding my experience so far.  Let me first say when I get a new “tech toy” (as my wife would describe them) I can usually tell how much I like it by how late I stay up playing with it……..well it was after 4am this morning when my head hit the pillow so I would say this little puppy passed the first test of keeping my attention.  The first thing you may be asking yourself is “what would I use it for?”, well once you hold it in your hands for about 5 minutes you start realizing you would use it primarily access and consume information and media.  The color display is gorgeous and offers 1,024 x 768 720p HD viewing. iPad Display

This is a great size for everything from surfing the web, watching movies, viewing photos, reading books etc etc.  Beyond that the device is small enough that it tends to feel more personal after using it for awhile.  What I mean is that I found myself using it a bit closer to me than my laptop and you can be sitting on the couch or even lying in bed while reading a book, surfing the web or just getting that last Facebook status updated before lights out.

It’s not perfect, I still wish it had flash support as many of the sites you visit online that use Adobe Flash do not display correctly but I do think this will be addressed pretty quickly, either by the death of flash, a third party app that converts flash, or Apple allowing it to run. With an estimated 4 to 10 million (depending on who you listen to) of these selling this year the demand will be too great and that problem will get solved (keep in mind flash is used in many types of online ads which means advertisers will demand that their ads will be seen on this device).  I also wish it had a front-facing video camera for video chat etc.  This too I believe will be in iPad 2.0 (or whatever they call it)  later this year.  I wouldn’t be surprised if Apple pulled the camera (the technology already exists in the iPhone) as a result of negotiations with AT&T over the 3G wireless plan to be offered with this device.  AT&T has already experienced network overloads due to the iPhone and they probably felt video chat on the iPad would bring their network to it’s knees so Apple may have given them a little time to get their network upgraded before offering video on the iPad and in exchange AT&T said they would allow unlimited 3G data on the iPad for $29.95/month without a contract… (just a hunch on my part).

Unless you have some other sort of wireless broadband device (like the Verizon MiFi etc) or you just plan on using this at home on a wi-fi network I would definitely recommend waiting for the 3G version out later this month.  That will give you the mobility (very important for real estate agents) to obtain data connections in the field (granted AT&T is not available or even acceptable in many areas) for a great price with no contracts .

I also wish the iPad had a USB port for external connection to any number of USB devices.  There is an adapter that will be out soon for the iPad that will allow this and give the ability to insert SD cards to upload photos etc.  I am hoping their will be an app out soon that will make file transfer easier between the iPad and SD/USB/PCs, right now the easiest way (outside of iTunes) seems to be emailing an attachment.

Ok enough on the negatives (which there are very few) I really do enjoy using this device.  I truly believe that if some great apps are made for real estate agents and they can access their MLS along with other great information sources online this will become a very valuable tool in this industry.  I can absolutely see this as the mobile information and media device that an agent uses throughout the day for catching up on email, checking in on their social networks, blogging, grabbing some quick info from the MLS while out in the field , meeting with sellers and giving an impressive listing presentation and even writing up contracts……..if and I said if, those applications are created to take advantage of this new device.  At this point just using this device for listing presentations and throughout the day for Internet access justifies it’s usefulness to me.  Then throw in the access to tools like the Realtor.com app (even it’s current iPhone version is very useable on the iPad)  and online access to tons of data from county records to gis data to everything the web has to offer (as long as it’s not flash:-) and this device appears to have a bright future in the real estate business.

Here’s a shot of a home I pulled up on the Realtor.com app (if you have an iPhone or and iPad you need to get this app) and then when you rotate the iPad (just like the iPhone) the photo gets large in the landscape mode and it was pretty impressive.  I can see meeting a prospective buyer at an open house and then pulling up more homes for them to look at right there on the spot (or better yet let them do it they will get a kick out of playing with this).   With some of the latest research showing home sellers actually rank “agents use of technology” higher than “commission rate” as far as what’s most important when selecting an agent, this device may be the perfect way to show your customers you utilize technology in your business.

I will be posting another review soon regarding some tips and tricks I’ve learned and also talk about all the apps that I have downloaded and give you some ideas as to which ones I have found most useful and entertaining.  Also keep an eye out for a FREE iPad Listing Presentation that I am putting the finishing touches on tonight.  I will post a download link for all you new iPad Real Estate Pros tomorrow so check back (you will need to download and install “keynote for the iPad” ($9.99) from the app store but I think you will find it a very powerful program for this device.  More later and oh here’s a video review I posted to youtube early this am.  Take care…Max

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Mar 29

As I travel the country speaking to real estate agents the one complaint I hear over and over is “Max when are we going to be able to use our iPhones to access our MLS lock-boxes?” My answer has normally been that the iPhone does not have IR (Infrared) capabilities so if your MLS uses lockboxes that depend on IR to communicate you will have to stick with one of the older IR capable phones (such as Palm Treo etc) or be forced to cary another separate device (a dongle) that will allow you to access the lockbox.  Now all of that may be  changing as several companies have developed IR devices to be used with the iPhone.  They did not however do this in response to the real estate industry and their lockbox woes, but rather as a response to a much bigger market demand, that of the home consumer and their desire to use their iPhone or iPod Touch to control all of their home entertainment equipment (TV, Stereo, DVD etc).  That being said now that the hardware issue has been resolved it would appear that it will only take a progressive lockbox manufacturer that wants to satisfy the needs of it’s customers to simply write an app for the iPhone that uses one of these IR hardware devices to communicate with their lockboxes.  I am sure we will see the same devices soon appear for the Android phones that are flooding the market.  So here’s my public appeal to the lockbox manufacturers on behalf of thousands of your customers that now use the  iPhone (and now Android phones) PLEASE DEVELOP AN APPLICATION!

Here are a few of the manufacturers of these IR devices for the iPhone (and many for the iPod Touch as well), I am sure they will be looking at similar devices for the Android phones shortly.

RedEye Mini for iPhone

i-Got-Control IRB1 dongle Potato's FLPR IR dongle

POWER A Universal Remote Case with IR installed

POWER A Universal Remote Case with IR installed

POWER A Universal Remote Case without IR installed (still works as a case)

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Mar 24

I just watched this video from the TED2010 and it is worth taking the time if you want a peek into maps of the future…BTW the future is actually here and you can experience  some of this new technology at The Latest Version of Bing Maps I love the new Bird’s Eye View which is taken at an angle for great 3-D “sim-city” type of effect.  Here’s a shot of downtown Denver using this effect, you can also rotate and of course zoom in and out to get more or less detail.  The real magic occurs with the integration of Flickr data and Photosynth (if you have not checked out Photosynth do so now) technology  into the maps themselves which give the maps so much more possible information as they actually overlay photos that you or consumers take (with Geocoded data) and upload to Flickr right into the maps.  Watch the video and pay attention about 5 minutes in and they demo LIVE video feeds on the map, and the fact that they have imagery INSIDE public buildings.  They do this by wearing a backpack camera and the effect is pretty impressive.  This kind of technology will change the way consumers experience neighborhoods and therefore the way they shop for real estate……Imagine embedding a Bing map into your website that has integrated geo-coded photos that you uploaded to Flickr so your clients get a compelling visual tour of that area…lots of possibilities.  BLOGGERS>>> check out how Bing is integrating local blog posts with The Local Lens App within the new Bing (just look at the bottom right corner of the Bing Map for “Map Apps”).  Watch the video…take a breath then play with some of these cool tools….Max

Downtown Denver

Birds Eye View

Blaise Agüera y Arcas is the architect of Bing Maps at Microsoft, building augmented reality into searchable maps. He’s also the co-creator of Photosynth

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Mar 15
Atlona AT-HDAir

Wireless video transmitter from PC to HDTV

Came across a pretty handy device called the Altona AT-HDAir ($219) that allows you to display what is currently on your PC to an HDTV (HDMI or VGA connections) within your real estate office with no cables.  It uses wireless technology to transmit whatever you are currently looking at on your PC (laptop or desktop) to an HDTV across the room, on the other side of your desk or even in a conference room next door (needs to be within 30 feet but can transmit through walls).  So I can imagine working with a client and either reviewing a contract or viewing properties on MLS/Realtor.com etc and how nice it would be to have your clients looking at a larger display of their own vs. looking over your shoulder or huddling around your laptop.  With the prices of HDTV’s continuing to drop you could pick up an HDTV monitor/display for anywhere between $149 and $500 depending on how large of a display you want.  Then simply put it on the desk next to you or better yet mount it on your office wall with a bracket that is adjustable and pull it out when you need it.

In the past this was available in lo-res but now it’s available in HD (720p) and it also will broadcast audio along with the video. You simply plug a small USB transmitter into your laptop/desktop PC (Windows only at this time) and then have the receiver located near your larger HDTV.

Or how about hooking this up to a large HDTV in your near-bye conference room so many agents could enjoy a webinar together?

By the way I will be having another advanced social networking webinar soon watch my fan page on Facebook for webinar announcements.

Max

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Feb 27

We all know the $8,000 1st time homebuyer credit and the $6,500 non-first time home buyer credits are helping get consumers off the fence, so let’s keep it front and center for those that are still waiting to buy. Now you can with a simple countdown widget that can be installed on your blog/website or even your Facebook page.

$8,000 Tax Credit Countdown Widget Click above to install your own

written by Max

Jan 28

I am often asked what kind of computer I use/recommend.  For years I was a dedicated PC/Windows user and I have owned at least 15 laptops and netbooks over the past 20 years, from IBM Thinkpads (my first IBM Thinkpad cost me over $7,000) to many Dell Notebooks, Sonys, Toshibas, HPs and the list goes on and on.  Most recently I enjoyed a short stint with one of the Samsung Netbooks which gave me small form factor for traveling with great battery life but came at the cost of performance and speed.  Well for the past 6 months I have enjoyed an entirely new computing experience and that is using a MacBook Pro from Apple.  The primary reason I was drawn to the Macbook was my positive experience with the iPhone.  I bought my first iPhone the day it came out (June 27th 2007) and I have owned every new model and never been so impressed with a mobile phone (or mini computer for that matter).  Based on this positive experience I thought I would like to try the MacBook for my next laptop, the problem was as many of you, I was afraid there would be too many Windows programs I would need to run so for a year or so I just couldn’t make the leap.  Then I was on a flight and sat next to a gentleman using a MacBook and he was running Windows XP on it…..hmmm I asked him about it and he said there were still a couple of programs he runs in Windows but loved the MacBook and Mac OS for 90% of what he does so he installed Windows on his MacBook using a built-n technology on the MacBooks called “Bootcamp“.  He let me play around with his MacBook on that flight and I was hooked.  So for the past 6 months or so I have been using the MacBook Pro 13″ and I got to say it’s been everything I hoped it would be and more.  I find myself using Windows very rarely now but if need be I can boot into Windows XP or I recently I installed Parallels desktop for Mac and then loaded Windows 7.  So now I can be using the Mac and just pop open Parallels and run a Windows program (mls access with ie explorer etc) right within the MAC OS and it is very fast.  Awhile back I shot short Tech Tip video (edited on a Mac by the way, super easy) describing the MacBook running Windows I thought I’d share.

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Jan 24

If you use Craigslist.org you need to watch this video.  Many agents are using ads on Craigslist that are not really relevant to what consumers are searching for.  For example go to the real estate section on Craigslist in your local market and type in “has the market stabilized” or “price trends” or MLS stats” or “market update” think like a consumer not like a Realtor.  What do consumers want to know most right now?  In many cases they simply want to know that is it safe to buy.  Many people are sitting on the fence waiting for the “bottom” of the market do you have a system that automatically updates consumers and educates them on relevant market data that comes directly from your MLS 24 hrs a day 7 days a week?  If not you may want to look into “Market Snapshot” from Realtor.com and Top Producer.  This system delivers accurate MLS data on the market conditions direct from your MLS to the consumer (from you) and allows you to generate a consistent lead flow by offering this info to customers on sites like Craigslist, Facebook, Twitter, your website etc.  Watch this video for tips on setting this up on Craigslist.

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Dec 17

I have been talking about this idea for about 18 months now and been sharing it with agents that attend my sessions.  I thought it was time to let all those that want to know how to create this powerful presence on Facebook.

Click here for instructions

Click here for instructions

Also here is a link to a video that will walk you through the steps….

How to Create a Neighborhood Page/Group on Facebook

Best of luck to you with Facebook and please feel free to share your success stories, I am now updating my presentation for 2010 and may be able to feature you if you don’t mind me sharing your success with other agents as we travel the country.

Max

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Dec 11

Max’s Top Tech Tip Video – Digital Camera Recommendations

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